Jaqueline Fleming and a group of smiling people

Gruppo Cremonini

Moving to a modern cloud-based communications network simplifies intercompany communications across a multinational business.

Country: Italy
Solution: Connected Solutions and Devices, Cloud Communications, Digital Dividends

Founded in 1963, Gruppo Cremonini is an Italian multinational company, based in the province of Modena, active in three business areas of food sector; production, distribution and catering.

The group employs 18,500, operating 16 production plants, 55 distribution centres and approximately 400 catering outlets. Abroad it has a strong presence in Russia, the UK and several African countries, as well as managing a distribution network of food products spanning over 50 countries.

Thanks to the adaptability and flexibility of the ALE solution, we dramatically improved the communication of our catering division. That success led us to turn it into a group solution for over 400 sites.

Andrea Zanaglia, Energy Manager

Challenges

A few years ago, Gruppo Cremonini felt the need to modernise the group's offices in Italy, especially the ones that relied on traditional telephone switchboards (PABX), which had become obsolete. The group conducted a careful analysis of the solutions available on the market with the goal of updating its communications infrastructure.

The company considered three options: 1) replacing the existing PABX with more modern ones, aware that the problem of obsolescence would arise again, 2) move to a hybrid system or 3) move to a full Cloud solution.

Action

Gruppo Cremonini chose Alcatel-Lucent Enterprise Cloud solution, not only for economic aspects but also for its adaptability and flexibility over time with respect to the Gruppo’s growth plans. The project started with the implementation of a VoIP solution to solve lagging communications issues of the catering division, and quickly turned into a group solution for over approximately 400 locations.

As a next step, the company is focused on the introduction of a suite of collaboration tools with fixed/mobile integration and the possibility to integrate ALE solutions with its CRM and management systems. This project is aimed at speeding up and simplifying business processes from an operational point of view.

Results

Technical benefits

VoIP network enables efficient intercompany communication
Modern network simplifies management for fast and efficient device configuration
Cloud-solution enables flexible growth to add more users across all divisions

Financial benefits

Cloud-based solution minimizes cost
Cloud model provides flexibility for growth, reducing activation costs and turn up time at new sites

User experience benefits

VoIP network brought company into modern era
All employees use the same solution with a unique user experience across each department based on site and activity
IP Dect solution enabled mobile services within the catering outlets

Products & Solutions

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Gruppo Cremonini case study

Moving to a modern cloud-based communications network simplifies intercompany communications across a multinational business.

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